Practical Business and Technical Guide to 3D Product Configurators
In this article, Jakub Bily shares a practical approach to choosing the right configurator. When 2D makes sense, when 3D is the better fit, and when it’s worth adding AR as a bonus. He explains what typically has the biggest impact on development budget and how integration with an e-commerce platform, ERP, or production workflows can reshape the entire sales process. The article also briefly touches on the technical side of building a 3D configurator, including integration with existing systems. All of this based on real-world experience.