Automated PPC campaigns for 90,000+ e-shop products
Management and automation of performance PPC campaigns for more than 90,000 e-shop products
Dobré knihy is a leading Czech online bookstore with over 90,000 titles in stock. It is known for fast delivery, good prices and a wide selection of books, audiobooks, games and gifts that delight readers across the Czech Republic.
Dobré-knihy.cz is an online bookstore in which everyone can choose from tens of thousands of book titles . They are based on great prices, stock availability of goods and speed of order processing. 97% customer satisfaction according to ratings on Heureka.cz speaks volumes about how they are doing.
As part of our cooperation for the client, we provide complete management of PPC advertising in the Google Ads and Sklik systems . Due to the number of advertised products, of which there are more than 90,000 in the e-shop offer , we use tools for automating product campaigns in the search network. Central to this range are also shopping campaigns that directly display specific products with a picture and price.
What we solve for the client
Google Ads
Click
PPCBee campaign automation tool
Google Analytics, Google Data Studio
Industries
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More context helps
Describe the situation
A few useful details help us prepare: who is affected, how the work happens today, what has already been tried, and why this matters now.